Blog 03.07.2020

How to optimise costs in the company?

Regardless of whether we have a crisis or a time of prosperity, running a company is always associated with the need to optimize costs. Thanks to various new branches of B2B business, we have possibilities so far practically unavailable for entrepreneurs to reduce the costs of running a business as much as possible. Which are worth taking advantage of?

Business in the past and business today

Until now, running a company in virtually all areas has involved quite high costs. The company had to have its head office, premises and staff to serve its customers during office hours. In addition, there were costs of storage of possible resources, sales and traditional marketing. A whole staff of people, on whom the functioning of the company depended, had to be employed, and there were only a few people who could afford all this, so own business was the domain of the elite. Today, the world of business has become a headache. Literally everything can be done differently. Thanks to a new approach to running a business, greater availability of this opportunity for the average Kowalski, as well as technologies and the development of remote services, you can work from anywhere in the world, the team can be hired completely remotely and costs can be optimized so that business pays off the most. How to do it?

The company’s headquarters

Thanks to a complete change of approach to running a business, you no longer have to buy or rent a property. Virtual office and virtual headquarters services will provide you with your company address and mail handling, sometimes also a telephone reception. You can meet with customers in the coworking office, where desks, rooms, conference rooms and meeting rooms can be rented for hours. Thanks to this, you don’t pay for renting or maintaining the premises for a whole month, but only for the time actually used.


Business has gone through a similar revolution. Thanks to the fact that a large part of customers and businesses operate in the network – it is marketing activities in this area that have become necessary. A well-created website, valuable materials provided for free to customers, social media marketing are new sales channels, which may prove sufficient and can be created practically from scratch for little money or even for free. They can of course be outsourced, but there is no absolute need to hire a salesman or pedlar to sell the product. This can largely be done remotely nowadays and at much lower cost.

A team of employees

It’s similar with hiring employees. For the company to work well, there is no absolute need to hire a team. Employee outsourcing is one of the most convenient alternatives to traditional forms of employment. All employment and labour costs are on the side of the agency, and you settle this as an external cost. It is a great convenience. Similarly, using a temporary employment agency to get to know the employee before you hire him or her and not to incur costs related to recruitment and employment.

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